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Top reads for tech entrepreneurs: make your start-up a success


Are you launching a new tech business in 2019? Most importantly, how do you get a head start and stay ahead of the competition? Knowledge is power and being one step ahead is vital in business. So, what do you need to know?

Best to start with the most crucial elements of surviving in the business world. These include how to interact effectively with everyone you meet in the day-to-day running of your business, to making informed decisions that will see your new business go from strength to strength. Browse through this must-read list, featuring some top books you need in your possession if you want to run a successful tech business…

The Upstarts
Brad Stone’s has written a very smart book, offering great insights into two of the globe’s biggest businesses: Uber and Airbnb. You’re now an entrepreneur and this book will help you make a standout brand that people will remember. From how people travel to what they expect from accommodation, Uber and Airbnb are true innovators that have altered consumer behaviour. What can your business do to change the world?

Conscious Capitalism
Capitalism… have you got a view on it? This book may help you to develop and question your own current understandings on capitalism. Can it actually be a good thing or, is it always just a way for the rich to become richer? This read looks to dispel the theory that capitalism is only for the ‘people at the top’.

There’s much to be gained from learning to relate better with people you meet in the business world. This is a skill worth honing. With details about UPS, Google and Amazon, Conscious Capitalism looks at infusing your business with positivity and a good workplace culture.

Building a momentum of creativity and innovation within a new tech start-up is important. Conscious Capitalism will help you achieve this and steer your business to a positive future that not only turns a profit, but also attracts quality employees who are looking for a positive place to work and develop their skills.

Bio: Where The Trade Buys Print is a commercial book printing company, offering a service to small and large businesses.